Target serves product photos from target.scene7.com, an Adobe image server that resizes each photo to whatever size the page asks for. A product page asks for copies between 300 and 1200 pixels wide, and Chrome receives them as AVIF, even when the address says fmt=pjpeg. If the photos are your own, or a brand has given you permission to reuse its photos, one edit to the address gets you each photo at the size Target stores it.
Right-click a product photo and choose "Open image in new tab". The address looks like this:
https://target.scene7.com/is/image/Target/GUEST_0910d3a5-…?wid=1200&hei=1200&qlt=80
The part after /Target/ is the photo's ID. wid and hei set the box the photo is fitted into, and qlt sets the compression quality. On the seven product pages I checked, the gallery offered every photo at 300, 400, 600, 800 and 1200 pixels, and the browser picks one to fit the screen.
Delete everything from the question mark onward and put ?scl=1&bfc=off in its place:
https://target.scene7.com/is/image/Target/GUEST_0910d3a5-…?scl=1&bfc=off
scl=1 asks for the photo at the size Target stored it. I tried it on 29 photos from those seven pages, and every one came back at its stored size, from 500×500 up to 3984×3984. bfc=off keeps the file a JPEG. Press Enter, then save the photo with "Save image as".
The server will also tell you the stored size before you download anything. End the address with ?req=imageprops instead and read the image.width and image.height lines. For all 29 photos, those numbers matched the file scl=1 returned.
The server enlarges a photo past its stored size when you ask for a bigger width. wid=3000&hei=3000 on a photo stored at 1001×1001 returned a 3000×3000 file, which is the same photo blown up. Target's own gallery does this too. Five of the 29 photos were stored below 1200 pixels (one at 500, two at 1001, two at 1080), so the 1200 px copy on the page is an enlargement of them. For the other 24, scl=1 gave more pixels than any copy the page shows; the largest went from 1200 to 3984 pixels.
Adobe's Smart Imaging documentation explains the format switching. The server converts a photo to AVIF when the browser supports it, uses WebP when AVIF does not help or is not supported, and serves the original when that is smaller than the converted file. It ignores fmt and qlt in the address, and bfc=off turns the conversion off for that request.
My tests matched that. With Chrome's request headers, the 1200 px gallery copy came back as AVIF for all 29 photos. At full size with scl=1, 7 of the 29 came back as AVIF and 22 as JPEG. Adding fmt=jpeg did not stop the AVIF on the two photos I tried it with. With bfc=off, all 29 were JPEGs.
If you already saved an AVIF or WebP file, you can convert it without uploading it anywhere: here are four ways.
I did not find Target's photo requirements for sellers or vendors on a public Target page, so this guide does not say what size or background a re-upload needs. If you plan to list the photos with Target again, check the requirements Target gives you. For reference, all 29 photos in my sample were square.
wid, hei and size parts from Target photo addresses and adds scl=1; those photos show an HD badge.source.txt holding the page link.In our test run on 24 October 2026, PixLasso found 64 images on a Target product page and 150 on a category page, and found a larger original for 27 and 136 of them (all test results).
The free version saves up to 30 images per download in their original format. With All tabs, a bigger batch stops at the end of a whole product tab (or after 30 images if the first tab alone has more), and the next press saves the rest. Converting a whole batch to JPG and padding photos to a white square are part of Pro, a single US$9.99 payment (the launch price until 31 December 2026, then US$14.99). Right-click Save image as JPG on a single photo is free.
qlt=80 and does not add bfc=off, so Adobe's server may still convert the file. In a plain request without Chrome's image headers, which is how PixLasso asks for files, 11 of the 29 full-size photos came back as WebP and 18 as JPEG. Each file in the ZIP is named after the format it actually arrived in, so a WebP never hides behind a .jpg name. For photos you need as JPEG, use the address edit above.Use this for photos you took, or with permission from the brand or seller who owns them. Saving a photo does not give you the right to list with it.
Saving many listings at once, one folder per product with its link: see this guide.
Address edits checked 31 October 2026 on Target's image server with 29 photos from seven product pages, using the formats Chrome asks for and a plain request. I made PixLasso, and I mention it where it helps; the first method needs no extension.